Business Administration

About

Program Outcomes:-

P.O.1                   To provide adequate basic understanding about Management Education among the students.

P.O.2                   To prepare students to explore opportunities being newly created in the Management Profession

P.O.3                   To train the students in communication skills effectively.

P.O.4                   To develop appropriate skills amongst students so as to make them competent for self-employment.

P.O.5                   To inculcate Entrepreneurial skills.

P.O.6                   Demonstrate understanding of human behavior in organizations and the management of human        resources

P.O.7                   Demonstrate ability to perform managerial tasks involving strategic and cross-functional issues in complex organizations

P.O.8                   Demonstrate understanding of the key marketing concepts, marketing’s role in strategic planning to create and deliver consumer value.

P.O.9                   Demonstrate understanding of the micro environmental and macro environmental forces that affect the firm’s ability to serve its customers.

P.O.10               Demonstrate understanding of why firms engage in international business and why international business growth has accelerated

P.O.11               Demonstrate understanding of comparative environmental frameworks, global strategy, structure, and implementation

 Program Specific Outcomes:-

PSO1       Students will exhibit understanding of broad business concepts and principles.

PSO2       Students will exhibit critical thinking skills to address diverse business challenges and opportunities.

PSO3       Students will be able to identify and define problems and opportunities.

PSO4       Students will demonstrate problem solving skills by gathering and assessing appropriate information.

PSO5       Students will demonstrate use of appropriate techniques to effectively manage business challenges.

PSO6       Model business professionalism and demonstrate effective written and oral communication skills.

PSO7       Students will be able to effectively communicate management concepts, plans and decisions in oral presentations.

PSO8       Students will be able to effectively communicate management concepts, plans and decisions in written reports.

PSO9       Students will demonstrate professional conduct within any team activities.

Sr.no

Semester

Course Code

Course Name

Program specific Outcomes

1

BBA 1stsem

101

Environment Science

 

2

BBA 1st sem

102

FUNDAMENTAL OF MANAGEMENT & ORGANISATIONAL BEHAVIOUR

PSO1       To acquaint the students with the fundamentals of business management and to understand individual and group behavior at work place so as to improve the effectiveness of an organization. The course will use and focus on Indian experiences approaches and cases

 

3

BBA 1st sem

103

STATICS FOR BUSINESS DECISION

PSO1        Statistics  for Business after growing through this subject people will be understand  that how to use the different technique of statistics like Central tendency ,dispersion ,correlation ,regression analysis, time series &probability which can be implemented by them for Research and Analysis different areas. Moreover these techniques will helpful for those preparing their project reports

4

BBA 1stsem

104

ENTREPRENEURSHIP DEVELOPMENT

PSO1        Identifying opportunities and Evaluation; Building the team / Leadership strategies planning for business steps instrategies planning Harvesting and Exit strategies.

PSO2       Introduction to the entrepreneurial

        process of creating new businesses , role of Creativity and innovation inEntrepreneurial start-ups, manage family-owned companies , context of social innovation and social entrepreneurship and issues and practices of financing entrepreneurial businesses

 

5

BBA 2ndsem

201

Business Communication

 

6

BBA 2ndsem

202

MANAGERIAL ECONOMICS

PSO1       The purpose of this course is to apply micro economics concept and techniques in evaluating business decisions taken by firms. The emphasis is on explaining how tools of standard price theory can be employed to formulate a decision problem, evaluate alternative courses of action and finally choose among alternative.

 

7

BBA 2nd  sem

203

BUSINESS ACCOUNTING

PSO1       To familiarize students with the mechanics of preparation of Financial Statement, understanding corporate financial statement, their analysis and interpretation

 

8

BBA 2ndsem

204

ETHICS AND CORPORATE SOCIAL RESPOSNSIBILITY

PSO1       The objective of this paper is to make the students more clear about the importance of ethics in business and practices of good corporate governance; It also talks about the corporate social responsibility

 

9

BBA 3rdsem

301

Macroeconomics

PSO1       This course deals with the principles of Macroeconomics. The coverage includes determination of and linkages between major economic variables; level of output and prices, inflation, interest rates and exchange rates. The course is designed to study the impact of monetary and fiscal policy on the aggregate behavior of individuals.

10

BBA 3rdsem

302

Principles of Marketing

PSO1       This course aims to familiarize students with the marketing function in organizations. It will equip the students with understanding of the Marketing Mix elements and sensitize them to certain emerging issues in Marketing. The course will use and focus on Indian experiences, approaches and cases

11

BBA 3rdsem

303

MANAGEMENT ACCOUNTING

PSO1       To acquaint students with role of Management Accounting in planning, control and decision-making

12

BBA 3rdsem

304

INDIA’S DIVERSITY AND BUSINESS

PSO1       The objective of the paper is to understand the bases of India’s diversity and its linkages with the people, livelihood, occupational diversity and socio-economic challenges. Further, it aims at understanding the diversity and its implications for the business.

13

BBA 3rdsem

305

Personality Development & Communication Skills

PSO1       The objective of the course is bring about personality development with regard to the different behavioral dimensions that have far reaching significance in the direction of organizational effectiveness.

14

BBA 4thsem

401

Business Research

PSO1       To provide an exposure to the students pertaining to the nature and extent of research orientation, which they are expected to possess when they enter the industry as practitioners. To give them an understanding of the basic techniques and tools of business marketing research

15

BBA 4thsem

402

Human Resource Management

PSO1       The objective of this course is to help the students to develop an understanding of the concept & techniques of essential functions of human resource management. The course will use and focus on Indian experiences, approaches and cases

16

BBA 4thsem

403

Financial Management

PSO1       To acquaint students with the techniques of financial management and their applications for business decision making

17

BBA 4thsem

404

Tax Planning

PSO1       The objective of this course is to acquaint the students with the tax structure for individuals and corporate and also its implications for planning

18

BBA 4thsem

405

IT Tools in Business

PSO1       The objective of this course is to acquaint the students with Information Technology tools which includes various Office Automation Tools for individuals and corporate.

19

BBA 5thsem

501

Quantitative Techniques for Management

PSO1       To acquaint students with the construction of mathematical models for managerial decision situations and to use computer software packages to obtain a solution wherever applicable. The emphasis is on understanding the concepts, formulation and interpretation.

20

BBA 5thsem

502

Legal Aspects of Business

PSO1       To gain knowledge of the branches of law which relate to business transactions, certain corporate bodies and related matters? Also, to understand the applications of these laws to practical commercial situations.

21

 

BBA 5thsem

503

Investment Banking and Financial Services

 

 

 

 

ConsumerBehaviour

 

 

 

 

 

 

HRD: Systemsand Strategies

 

 

 

 

InternationalTrade: Policiesand Strategies

PSO1       The objective of this paper is to know the different aspects of Investment banking, mergers and acquisition and the detailed SEBI guidelines on issue management

PSO1       The course of Consumer behavior equips students with the basic knowledge about the issues and dimensions of consumer behavior and with the skill and ability to analyze consumer information and develop consumer behavior oriented marketing strategies

 

PSO1       The course gives an overview of the need for HRD and HRD practices which can develop and improve an Organization’s systems and strategies leading to an optimal HRD climate

 

PSO1       The paper aims to provide a thorough understanding of the basis for International trade and strategies. The role of the global institutional structure and trade strategies of developing countries and trade partners of India will be studied

 

22

BBA 5thsem

504

Investment

Analysis &

Portfolio

Management

 

 

 

 

 

 

 

 

 

Retail

Management

 

 

 

 

 

 

Training and

Management

Development

 

 

 

 

Global Business

Environment

 

PSO1       The aim of this course is to provide a conceptual framework for analysis from aninvestor’s perspective of maximizing return on investment – a sound theoretical base withexamples and references related to the Indian financial system

 

PSO1       The primary objective of the course is to have students develop marketing Competencies in retailing and retail consulting. The course is designed to prepare students for Positions in the retail sector or positions in the retail divisions of consulting companies. Besides learning more about retailing and retail consulting, the course is designed to foster the development of the student’s critical and creative thinking skills

 

PSO1       To familiarize the students with the concept and practice of training and development in the modern organizational setting

 

PSO1       To get the students acquainted with the present economic environment in India and abroad. To enable the students understand the various issues involved in the macro management of the economy

 

23

 

601

Business Policy &

Strategy

 

PSO1       To equip students with the necessary inside into designing strategies for an Organization and linking the organizations strategies with the changing environment. The course will focus on Indian cases, approaches and experiences

 

24

 

602

Financial

Institutions &

Markets

 

PSO1       The objective of this paper is to introduce students to the different aspects and Components of financial Institutions and financial markets. This will enable them to take the rational decision in financial environment

 

25

 

603

Project Appraisal &

Analysis Distribution &

Or

 

 

Supply Chain Management

or

 

 

Performance and

Compensation

Management

 

or

 

Multinational

Business Finance

 

 

PSO1       To explain identification of a project, feasibility analysis including market, technical and financial appraisal of a project. Understand the relevance of alternative project appraisal techniques, financial structuring and financing alternatives. This course intends to involve students to apply appraisal techniques for evaluating live projects

PSO1       This course would help students develop an understanding about the role of marketing channels, distribution and supply chain, key issues of supply chain and the drivers of supply chain performance. The course would acquaint the students with various concepts

PSO1       To familiarize students about concepts of performance and compensation management and how to use them to face the challenges of attracting, retaining and motivating employees to high performance

PSO1       The course has been designed to familiarize the students with International Monetary System and Financial Institutions. Functioning of the Foreign Exchange Markets and Financial Management of a multinational firm will be the essential component of this course.

26

 

604

(DSE-I Finance)

Project Report

OR

(DSE-II Marketing)

Project Report

OR

(DSE-III Human

Resource)

Project Report

OR

(DSE-IV

Management of

Global Business)

Project Report

 

 

 

BBA Course Outcomes:-

Sr.no

Semester

Course Code

Course Name

Course Outcomes

1

BBA 1stsem

101

Environment Science

 

2

BBA 1st sem

102

FUNDAMENTAL OF MANAGEMENT & ORGANISATIONAL BEHAVIOUR

CO1      Basic understanding of Management and emerging issues

CO2      Trace the journey of Management as a discipline and develop an understanding about various ideas and concepts given by different people over period of time

CO3      Understanding planning concept and its application in various situations.

CO4       Define control its process with different techniques that are used in controlling

CO5       Functioning and organizations and how different organizations are structurally different and the nature of organization.

CO6      .Description of how people behave in the organisation as individuals and or in groups based on their perception and personality

CO7      .A discussion on motivation and leadership with focus on what makes people motivated and what great leaders  had on different business organization example to be discussed

CO8       Study of group behavior and analysis of interpersonal relationships through description of techniques and  transactional  analysis and

CO9       A detailed discussion on organizational conflict and its management

CO10        A study of organizational change

 

3

BBA 1st sem

103

STATICS FOR BUSINESS DECISION

CO1      To familiarize the students with various Statistical Data Analysis tools that can be used for effective decision making. Emphasis will be

on the application of the concepts learnt

 

4

BBA 1stsem

104

ENTREPRENEURSHIP DEVELOPMENT

CO1      This course provides solid introduction to the entrepreneurial process of creating new businesses.Be critical thinkers who are capable of identifying business opportunities by using cutting-edge analytical tools and problem-solving skills to start new businesses and implement processes to successfully operate these businesses

5

BBA 2ndsem

201

Business Communication

 

6

BBA 2ndsem

202

MANAGERIAL ECONOMICS

CO1            The purpose of this course is to apply micro economics concept and techniques in evaluating business decisions taken by firms. The emphasis is on explaining how tools of standard price theory can be employed to formulate a decision problem, evaluate alternative courses of action and finally choose among alternative.

 

7

BBA2ndsem

203

BUSINESS ACCOUNTING

 

CO1            To familiarize students with the mechanics of  preparation of Financial Statement, understanding corporate financial statement, their analysis and interpretation

 

8

BBA 2ndsem

204

ETHICS AND CORPORATE SOCIAL RESPOSNSIBILITY

CO1         The objective of this paper is to make the students more clear about the importance of ethics in business and practices of good corporate governance; It also talks about the corporate social responsibility

 

9

BBA 3rdsem

301

Macroeconomics

CO1      This course deals with the principles of Macroeconomics. The coverage includes determination of and linkages between major economic variables; level of output and prices, inflation, interest rates and exchange rates. The course is designed to study the impact of monetary and fiscal policy on the aggregate behavior of individuals.

10

BBA 3rdsem

302

Principles of Marketing

CO1        What is marketing and how important it is for any business organization

CO2      Evaluation of marketing as a concept understand various factor that make up marketing environment

CO3    A description of market segments based on various criteria with real life examples

CO4   .Discussion on four 4p’s of marketing what is product, uses& stages of PLC, new product development and branding and packaging.

CO5   Understanding how price is fixed for a new product and behavior of price overtime including strategies

CO6   To understand the role of various elements of promotion mix in promoting a  product& service

CO7   .Product /service distribution involving various marketing its intermediaries and the concept of wholesaling and retailing.

CO8   Service marketing and its relevance in modern business

11

BBA 3rdsem

303

MANAGEMENT ACCOUNTING

CO1            After studying this subjects student will be understand  how to use the tools of Management Accounting for planning controlling and decision making at administrative level student can analyze the concept of cost, budgeting and standard costing also which again can be used by them at

their different profession or  business sector

12

BBA 3rdsem

304

INDIA’S DIVERSITY AND BUSINESS

CO1         Student will identify the complex elements important to members of a diverse cultural group or groups in relation to its/their history, values, politics, economy, or beliefs and practices use models and theories of cultural difference to investigate topics in diversity

13

BBA 3rdsem

305

Personality Development & Communication Skills

CO1         The objective of the course is bring about personality development with regard to the different behavioral dimensions that have far reaching significance in the direction of organizational effectiveness.

14

BBA 4thsem

401

Business Research

CO1   To provide an exposure to the students pertaining to the nature and extent of research orientation, which they are expected to possess when they enter the industry as practitioners. To give them an understanding of the basic techniques and tools of business marketing research

15

BBA 4thsem

402

Human Resource Management

CO1      The objective of this course is to help the students to develop an understanding of the concept & techniques of essential functions of human resource management. The course will use and focus on Indian experiences, approaches and cases

16

BBA 4thsem

403

Financial Management

CO1   To acquaint students with the techniques of financial management and their applications for business decision making

17

BBA 4thsem

404

Tax Planning

CO1      The objective of this course is to acquaint the students with the tax structure for individuals and corporate and also its implications for planning

18

BBA 4thsem

405

IT Tools in Business

CO1   The objective of this course is to acquaint the students with Information Technology tools which includes various Office Automation Tools for individuals and corporate.

19

BBA 5thsem

501

Quantitative Techniques for Management

CO1   To acquaint students with the construction of mathematical models for managerial decision situations and to use computer software packages to obtain a solution wherever applicable. The emphasis is on understanding the concepts, formulation and interpretation.

20

BBA 5thsem

502

Legal Aspects of Business

CO1      To gain knowledge of the branches of law which relate to business transactions, certain corporate bodies and related matters? Also, to understand the applications of these laws to practical commercial situations.

21

 

BBA 5thsem

503

Investment Banking and Financial Services

 

 

 

 

 

ConsumerBehavior

 

 

 

 

 

 

 

 

HRD: Systems and Strategies

 

 

 

 

 

 

International Trade: Policies and Strategies

CO1      The objective of this paper is to know the different aspects of Investment banking, mergers and acquisition and the detailed SEBI guidelines on issue management

CO1   The course of Consumer behavior equips students with the basic knowledge about the issues and dimensions of consumer behavior and with the skill and ability to analyze consumer information and develop consumer behavior oriented marketing

strategies

 

CO1         The course gives an overview of the need for HRD and HRD practices which can develop and improve an Organization’s systems and strategies leading to an optimal HRD climate

 

CO1      The paper aims to provide a thorough understanding of the basis for International trade and strategies. The role of the global institutional structure and trade strategies of developing countries and trade partners of India will be studied

 

22

BBA 5thsem

504

Investment

Analysis &

Portfolio

Management

 

 

 

 

 

 

 

Retail

Management

 

 

 

 

 

Training and

Management

Development

 

 

 

 

Global Business

Environment

 

CO1         The aim of this course is to provide a conceptual framework for analysis from an investor’s perspective of maximizing return on investment – a sound theoretical base withexamples and references related to the Indian financial system

 

CO1         The primary objective of the course is to have students develop marketing competencies in retailing and retail consulting.

CO2         The course is designed to prepare students for positions in the retail sector or positions in the retail divisions of consulting companies. Besides learning more about retailing and retail consulting, the course is designed to foster the development of the student’s critical and creative thinking skills

CO1 To teach student about concept and practice of training and development in the modern organizational setting

 

CO1      To get the students acquainted with the present economic environment in India and abroad.

CO2      To enable the students understand the various issues involved in the macro management of the economy

 

23

BBA 6thsem

601

Business Policy &

Strategy

 

CO1      To equip students with the necessary inside into designing strategies for an organization and linking the organizations strategies with the changing environment. The course will focus on Indian cases, approaches and experiences

 

24

BBA 6thsem

602

Financial

Institutions &

Markets

 

CO1      The objective of this paper is to introduce students to the different aspects and Components of financial Institutions and financial markets. This will enable them to take the rational decision in financial environment

 

25

BBA 6thsem

603

Project Appraisal &

Analysis Distribution &

Or

 

 

Supply Chain Management

or

 

 

 

 

Performance and

Compensation

Management

 

or

 

Multinational

Business Finance

 

 

CO1      To explain identification of a project, feasibility analysis including market, technical and financial appraisal of a project. Understand the relevance of alternative project appraisal techniques, financial structuring and financing alternatives. This course intends to involve students to apply appraisal techniques for evaluating live projects

CO1      This course would help students develop an understanding about the role of marketing channels, distribution and supply chain, key issues of supply chain and the drivers of supply chain performance. The course would acquaint the students with various concepts

CO1      To familiarize students about concepts of performance and compensation management and how to use them to face the challenges of attracting, retaining and motivating employees to high performance

CO1      The course has been designed to familiarize the students with International Monetary System and Financial Institutions. Functioning of the Foreign Exchange Markets and Financial Management of a multinational firm will be the essential component of this course

26

BBA 6thsem

604

(DSE-I Finance)

Project Report

OR

(DSE-II Marketing)

Project Report

OR

(DSE-III Human

Resource)

Project Report

OR

(DSE-IV

Management of

Global Business)

Project Report

 

Faculty

Name : Mr. Manoj Sharma(Co-Ordinator)

Email : manojsundernagar@gmail.com

Mobile No. : 9418465304

Qualification : M.Sc., M.Phil., M.B.A.
Name : Ms. Jyoti Sharma

Email : sharma76.jyoti@gmail.com

Mobile No. : 9418419888

Qualification : M.F.C., M.Phil., B.Ed.
Name : Mr. Rohit Verma

Email : rohit98verma@gmail.com

Mobile No. : 9882237261

Qualification : BBA, MBA, NET

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Syllabus

Subject Syllabus
B.B.A. Click for Syllabus

Toppers